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Targeta Docs

Targeta Docs

Single source of truth for our systems and operations.

The business

Section titled “The business”

Targeta (brand of YBrown) is a 15-year-old lead-generation business in the Israeli + US car-parts market. Customers visit one of our 12 brand websites or call a number routed through Voicenter telephony. Leads land in our Salesforce org, where automations classify, enrich, and route them to the right sales rep or to the Galgalim parts marketplace for live quotes.

System map

Section titled “System map”
flowchart LR
  WebIL[9 Israeli sites] --> SF[Salesforce]
  WebUS[3 US sites] --> SF
  Phone[Voicenter] --> SF
  SF --> Galgalim[Galgalim bridge service]
  SF --> WhatsApp[Salesforce Messaging<br/>WhatsApp Channel]
  SF --> Make[Make scenarios]
  Galgalim --> GalgalimPlatform[Galgalim platform<br/>parts marketplace]
  WhatsApp --> Meta[Meta WhatsApp<br/>Business API]

Where to look

Section titled “Where to look”

Systems

Per-tool deep dives (Salesforce, Voicenter, WordPress, Galgalim service, and more).

Websites

Inventory of all 12 brand sites.

Infrastructure

AWS, JetServer hosting, Box.co.il domains.

Integrations

End-to-end data flows that cross multiple systems.

Runbooks

Step-by-step recovery + operations playbooks.

Incidents

Postmortems, newest first.

Contributing

Section titled “Contributing”

See the repo README. Every change goes through a PR; Cloudflare Pages builds a preview URL automatically.